Ryan Drury, founder of Made of Muscle, came to Solid Products with a clear goal: get his brand in front of more people. As a personal trainer offering in-home and on-site fitness services, Ryan needed promo items that could travel with him, show off what he does, and leave a lasting impression.

Whether he was leading a group workout, training one-on-one, or showing up at a trade show, Ryan wanted his brand to be visible, professional, and memorable.

The Need

Ryan trains people where they feel most comfortable—at home, at work, or in group sessions. That flexibility is a big part of his brand. But it also meant he needed promotional tools that could keep up with him.

He wanted something he could place outside a client's home during workouts, plus giveaways he could hand out at events and to current clients. He also needed branded apparel for his training staff to look sharp and stay comfortable during high-intensity sessions.

The Solid Solution

We worked closely with Ryan to put together a set of branded items that matched his goals and his budget.

Here’s what we created:

• A double-sided feather flag that can be placed outside of workout locations or brought to trade shows. It helps passersby see what Made of Muscle is all about without needing to say a word.
• Color-filled silicone wristbands that make great giveaways for clients, prospects, and event attendees.
• Full-color, double-sided lanyards to hand out at shows or networking events.
• Moisture-wicking performance t-shirts for Ryan’s training staff. These shirts keep the team looking professional while staying cool and dry through tough workouts.

All items were selected to support both function and brand visibility, without overcomplicating the process.

A Win for Visibility and Comfort

From start to finish, the project took about three to four weeks. We reviewed different options together, adjusted for budget, and made sure each item fit Ryan’s needs.

The feather banner did exactly what he hoped—it got attention. Neighbors and people passing by noticed the brand, and Ryan was able to get his name out there in a consistent, professional way. The apparel gave his team a clean, athletic look while keeping them comfortable during sessions. The wristbands and lanyards added a personal touch and helped reinforce the brand wherever he went.

A Growing Brand with Solid Support

Ryan was thrilled with the outcome. The range of products gave him exactly what he needed to promote his services, build stronger client relationships, and stand out in his community.

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To learn more about Ryan and Made of Muscle, visit www.madeofmuscle.com.